Launching an e-commerce site today means far more than just “having an online shop.” It’s about creating a smooth, fast, and engaging shopping experience that converts visitors into loyal customers.
A well-designed e-commerce site not only showcases your products but also conveys your brand identity, builds trust, and boosts sales. An effective site is one that inspires confidence, simplifies the buying process, and enhances every stage of the customer journey — from homepage to checkout — across mobile and desktop.
To achieve this, you need clear structure, consistent design, intuitive navigation, fast loading times, compelling product pages, and simple purchasing flows. Beyond design, it’s also about addressing key technical and marketing challenges: SEO, security, inventory management, logistics integration, payment systems, GDPR compliance — all crucial to turning a functional website into a profitable one.
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of Belgians made online purchases in 2022
spent online by Belgians in 2023
of Belgian internet users aged 16–64 shop online at least once a week
In just a few minutes, our tool evaluates your visibility across:
Get your overall score, pinpoint your strengths and improvement areas, and receive practical recommendations to grow your online impact.
A well-designed e-commerce site is now a true growth driver for any business. It enables you to sell your products or services 24/7, anywhere in the world, while improving customer relationships and commercial performance.
At cat2lion, we don’t just deliver a site — we build a dynamic e-commerce experience with you.
– Conversion: We design fluid customer journeys that guide each visitor smoothly toward purchase.
– Marketing Insight: With analytics tools, you can track sales and understand customer behavior — empowering better decisions.
– Omnichannel Integration: We connect your store to your social media, ads, and CRM for a unified, efficient ecosystem.
– Personalized Solutions: We select the right platform and tools to meet your business goals.
From initial planning to launch (and beyond), cat2lion supports you every step of the way, with active listening and real partnership.

They trust us — discover how we’ve helped transform their vision into sustainable growth.
Why does my business need an e-commerce website?
An e-commerce site allows you to sell your products or services 24/7 to customers worldwide.
It offers a fast, convenient buying experience and helps you expand your customer base — driving sales growth beyond physical constraints.
What are the main benefits of an e-commerce website for my business?
It enables you to increase sales, reach a wider audience, simplify order management, and analyze performance.
You can also run promotions, manage inventory, and build loyalty with your customers.
How long does it take to create or redesign an e-commerce website?
Depending on the project’s complexity, it usually takes 8 to 12 weeks to create or redesign an e-commerce site.
Advanced features — such as stock management, product filters, or multiple payment options — may extend the timeline.
How much does it cost to create or redesign an e-commerce site?
The price depends on factors such as catalog size, features, and customization level.
At cat2lion, we offer tailored solutions for all budgets, from simple setups to fully customized online stores.
Which platform do you recommend for an e-commerce website?
We often recommend WordPress with WooCommerce for its flexibility and ease of use. However, we can also work with other platforms such as Shopify or PrestaShop, depending on the specific needs of your project. Each platform has its advantages, and we’ll help you choose the one that best fits your goals.
What skills or information are needed to create and manage an e-commerce website?
To get started, it’s important to share some key information about your business: your objectives, the nature of your products or services, your target audience, and your design or feature preferences. Based on these elements, we create a detailed project brief that serves as the foundation for building your site. The more precise you are about your needs, the better we can deliver a solution perfectly suited to your e-commerce project.
You don’t need any technical skills to create or manage an e-commerce site. Platforms like WooCommerce are designed to be user-friendly, even for beginners. You can easily add products, manage orders, adjust inventory, or track your sales through an intuitive dashboard.
To help you get the most out of your tools, we provide comprehensive training tailored to your level — ensuring you become fully autonomous in managing your online store on a daily basis.
What features should be included in an e-commerce website and how are they managed daily?
A successful e-commerce website must include all the essential features for online sales:
a clear and structured catalog, an intuitive shopping cart, a secure payment system, a stock management module, and custom delivery options.
To enrich the user experience, we can also integrate advanced features such as customer reviews, product filters, or a returns management system.
A diverse range of payment methods is also crucial: we integrate solutions such as PayPal, Stripe, credit cards, and others as needed, to simplify the buying process and maximize conversions.
For shipping, you can set fixed or variable rates (based on weight or distance), or partner with carriers such as Bpost or DPD. Package tracking can be managed directly from your dashboard. We also implement an efficient returns system, with customizable conditions, request tracking, and the ability to manage refunds or exchanges autonomously.
Day-to-day management of your store is simple thanks to an intuitive interface. With solutions like WooCommerce, you can add, edit, or remove products, adjust prices, launch promotions, or track stock levels. To make sure you’re fully confident, we provide clear, tailored training, giving you complete control over your online shop with ease.
How can I ensure secure transactions on my e-commerce website?
Security is a top priority for every e-commerce site.
We implement secure payment protocols (such as SSL encryption and payment gateways like Stripe or PayPal) to protect customer data. We also ensure regular security updates to protect your website from potential cyberattacks.
Will my e-commerce website be optimized for SEO?
Absolutely. All e-commerce websites created by cat2lion are responsive, meaning they are optimized for all devices — desktops, tablets, and smartphones. This ensures a smooth, user-friendly experience regardless of screen size.
We also apply best SEO practices, optimizing your website’s structure, metadata, and content to improve your visibility and attract qualified traffic.
How can I maintain and monitor the performance of my e-commerce website?
Monitoring your e-commerce site’s performance is essential to manage your online business effectively. We integrate tools like Google Analytics and custom dashboards so you can track — in real time — your traffic, sales, conversion rate, and other key performance indicators (KPIs). These insights help you understand user behavior and adjust your strategy to improve results.
Maintenance also plays a key role in your site’s stability and security. At cat2lion, we offer a comprehensive maintenance service that includes regular updates, automated backups, and continuous performance monitoring. This ensures your website stays fast, secure, and fully operational, capable of evolving alongside your business.
Can my e-commerce website evolve and attract more traffic?
Yes — your e-commerce website is built to grow with your business.
You can easily add new products, expand your catalog, create new pages, or integrate new features as your needs evolve. Our websites are designed to be flexible and scalable, supporting your growth without technical constraints.
To attract more qualified traffic, we help you implement a complete digital strategy based on multiple levers:
SEO (search engine optimization), SEA (paid online advertising), and social media presence. The goal is to increase your online visibility, attract potential customers, and turn visitors into loyal clients.
Building your e-commerce site is only the first step. We also help you manage performance, analyze results, and develop a sustainable long-term strategy.
Let’s talk and explore the opportunities available to you! Our team is here to understand your needs and offer practical, personalized solutions aligned with your growth objectives.